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zippity™
Find your eco-ride.
The Challenge
Create an incentive-based mobile application for finding eco-transport options such as any bus, train or bicycle rental in larger urban areas. Model originally conceived out of solving the problem of exorbitant parking costs in Downtown Los Angeles. The app features points rewards for use at local businesses, attractions, restaurants through choosing and using eco-conscious and public transportation options instead of driving.
full case study coming soon
Insights
Journey
Personas
User Flow
Lo & Hi-fidelity mockups
Additional Features & Iterations
Results
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